The Rise of Sustainable Activewear
Sustainable activewear marries environmental responsibility with fitness fashion, offering consumers ethical options for their workout wardrobes.
Understanding Eco-Friendly Materials
Materials such as organic cotton, hemp, bamboo, Tencel lyocell, and recycled fabrics are central to sustainable activewear. Recycled polyester and nylon made from post-consumer waste like plastic bottles and fishing nets reduce reliance on virgin resources.
Targets and Certifications
Sustainability in activewear is underpinned by certifications like Global Recycled Standard, bluesign, GOTS Certified Organic Cotton, and Fair Trade Certified. Certified B Corp and Climate Neutral designations ensure brands meet high ethical and environmental standards.
Leading Sustainable Activewear Brands
Brands like Patagonia, Girlfriend Collective, Organic Basics, and Tentree are at the forefront, using sustainable materials and ethical practices. Others include Pangaia, Adidas, Outdoor Voices, Allbirds, and Boody, which offer eco-friendly options ranging from moisture-wicking attire to low-impact yoga wear.
Environmental Impact of Activewear Production
Conventional activewear often relies on energy-intensive processes and virgin polyester, contributing to landfills and microplastic fibers in oceans. Sustainable production focuses on reducing these impacts by using bio-based and low-impact materials that are biodegradable or recyclable.
Innovations in Sustainability
Innovations include ECONYL, regenerated nylon recycled from ocean waste, and Cupro, a biodegradable fabric made from cotton waste. Developments in plant-based materials, non-toxic dyes, and renewable fibers signify progress in creating sustainable workout clothes that prioritize the planet.